Thursday, April 16, 2015

30 Minute Pattern Design Fail


Yesterday I had the big idea to create a pattern in 30 minutes. It was a fail. I thought I'd save time by using existing artwork and used these from our soon to be released Sketchbook Collection. The time I saved was spend futzing around with color. I've been designing in black and white for over a decade - color is a new and scary component of pattern design. I'm compelled to play with it but find it hangs me up every time.

The plan was to group a collection of motifs together and to repeat that group several times. Easy, right? Missing was something soft, solid and round to balance out the long, skinny and open. Finding this new element will be easy. Creating a cohesive design without this balancing component will take forever. So while the time challenge was a fail, I've decided this pattern won't be. I'll put some time into it tonight and post the results tomorrow.

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